Robin Murphy

Maid Brigade Celebrates 20 Years of Improving Lives: Cleanliness and Quality of Life

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As Maid Brigade celebrates its 20th anniversary this month, owners Robin and Gary Murphy are reflecting on how their business has changed—yet stayed the same. On the one hand, it is now the only green certified cleaning company servicing Westchester, Putnam, Rockland and Fairfield Counties. On the other, the company still follows its original mission: to improve the quality of life of everyone it touches.

Two decades ago, working mother Robin Murphy understood the importance of a clean house to her family’s quality of life—and she was surprised by how hard it was to find a good cleaning service that was reliable and trustworthy. “It turned out I wasn’t the only one with this challenge,” she says, and so she ditched her corporate job to fill the void. Maid Brigade has now cleaned more than 37,000 households.

Robin’s mission to improve people’s quality of life prompted her move to safe cleaning solutions to protect staff and customers alike. “As our business grew, we became more mindful of the impact we have on the health of people, pets and the planet,” explains Gary Murphy, who joined Robin in the business in 2005. Their proprietary cleaning system is designed to remove three times more dust, dirt and allergens than a traditional approach involving harmful chemicals, he says.

For more information, call 914.741.0552 or visit MaidBrigade.com. Twentieth anniversary special: book weekly or biweekly service and get $100 savings ($5 off each of next 20 visits).

What The Industry Needs

Sam Pillar, chief executive of Jobber, a home services management software company, put it well. “Home service businesses are invited into our homes to maintain and repair a very personal space, so start by focusing on providing exceptional customer service,” he told Forbes.

“Take the time to get to know your customers and provide a personalized experience that they wouldn’t get with a large company. Small touches, like taking a few minutes to clear a client’s walkway, make a huge difference.”

Robin Murphy is the Founder and “Nest Architect” of ChirpChirp, a subscription home cleaning service based in White Plains, NY. While that title certainly confirms her penchant for being Witty, lately Murphy has been focused on the more Immersive (the “I” in WISER) elements of her business.

“My personal mission is to change the way people think about housecleaning,” Murphy told The Experience Maker. “I’m committed with all my heart to raising awareness about the importance of a clean home — it’s health care — and the significance of the professionals who work with skill to enhance the health and wellbeing of families through their hard work.”

The ChirpChirp website expands on the connection between housecleaning and healthcare: “A clean home supports the health and well-being of the people who live there. Cleaning kills germs, removes dust, and works wonders for your mind. We’ve been dedicated to protecting the environment, people, pets, and our cleaning pros before green was mainstream, and we persistently continue to move forward and enhance our commitment.”